Audience Profile

This is my target audience's profile. I have included everything, ranging from their personality, gender, age, likes and dislikes and job statuses etc. I have covered everything in order to ensure that I am certain about every single detail which I need to make my magazine successful.

Lifestyle:
-Part of the younger generation
-Know facts about music
-Radicalist
-Student of some level
-Live life to the full
-Post-modernist
-Enjoy the outside
-Fun seeker
-Not afraid to take risks
-Like to express individuality
-Do not care what people think of them
-Free spirited
-Having a family in the future is not a priority
-Personality is not completely mature
-Musical appreciation

Age Range: Teens to young adults = 15 - 25 years
Sex: Mainly men

Dress Sense: Low waist skinny/baggy jeans, converses/DC's/Vans, leather jackets, studded belts/
wristbands, T-shirts, hoodies
Appearance: Piercings (particularly eyebrows and ears), stretchers, wristbands, beanies/backward baseball caps, side fringes, hair gel

Job: Most likely a full or part time student, but also, as referred on the Jicnars scale: my audience would be at D, C2, C1 and B
D = Semi and unskilled manual workers - eg, bank clerk
C2 = Skilled manual workers - eg, plumber
C1 = Supervisory, clerical, junior administrative or professional - eg, labourer
B = Intermediate managerial or professional - eg, middle manager
Therefore, the target audience would be for:
Middle class
Skilled working class
Working class
Lower middle class

Income Range: would be between £10,000 - £50,000+ a year

Social Values: Post-modernists, which is 'to have, to be, to play'

Music Prefrences: Fall out boy, Blink 182, Sum 41, System of a Down, Green Day, Dead Poetic, Nickelback, Kid Rock, Evanesence, Guns 'N' Roses, 3 Doors Down, Coldplay, Good Charlotte, Simple Plan, The Fray, The Calling, Skillet, Avril Lavigne, Angels and Airwaves, P!nk, Queen, Bon Jovi

Film Prefrences: The Hangover, American Pie, District 9, Flight Plan, School of Rock, Saw, Texas Chain Saw Massacure, Scary Movie, Borat, Ali G, The Others, Severn Pounds, Rat Race, Johnny English

TV Programme Prefrences: Skins, Scrubs, My Name is Earl, The Big Bang Theory, Friends, MTV, VH1, E4, BBC, Film4

Radio Prefrences: Kerrang, BRMB, Total Rock, Rock FM, Wyvern

Website Prefrences: Twitter, Facebook, Youtube, Myspace, Ultimate Guitar, Photobucket